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Branding and enhancing the shelf appeal of the product has always been the primary concern of marketers across the industries and beverage is one among them. Unique beverage labels not only help companies make their product appealing to their target audience, but also help them in creating a brand. It doesn’t come as a surprise that most adult beverages today, such as beer and wine have a different packaging that off

A manufacturer’s responsibility doesn’t end at production, as there is a lot more to be done before the products are introduced in the market. Whether we talk about food labeling, agricultural labeling or labeling for any other industry, manufacturers from all trades require specific labels to not only market their products, but also provide key information and instructions regarding usage, composition, and other att

Is there a standard procedure for customized label printing? Customized label printing is a highly creative process. Custom labels should be attractive, durable and informative. They must communicate the qualities and the general perception of the product that they are designed for while also generating sales. This, however, is a tricky balance that requires close communication between the design and printing profess